今日上海
上海进一步放宽购房限制后，新房咨询量激增 - 2026年03月03日
Shanghai new home inquiries surge after city further eases home-buying curbs
Inquiries about new homes for sale in Shanghai have soared after the city relaxed the home purchase restrictions for residents not registered locally.
Zhang Wenhui, an employee at real estate agency Lianjia, has been handling more than 20 group daily visits to new residential projects in Shanghai after the new policy kicked in on Feb. 26, compared with eight to 10 groups before that, he told Yicai, noting that the figure exceeded 40 on the first weekend after the policy launch.
Shanghai's new policy to further relax home-buying restrictions for non-locally registered residents includes allowing those with a residence permit for more than five years to buy one home. The new rules also sharply increased the maximum housing provident fund loan limit and expanded the scope of property tax exemptions.
About 20 percent to 30 percent of new customers are people who are not permanent Shanghai residents but have held a local residence permit for at least five years, Zhang pointed out.
Inquiries have jumped 30 percent since the new rules were introduced, Li Lingxiao, sales director at China Resources Land's Bund Ruifu project in downtown Shanghai, said to Yicai. For homes priced above CNY20 million (USD2.8 million), such an increase is quite significant, Li added.
Among the new non-local buyers, the largest group comes from Nantong, Ningbo, Wenzhou, Yancheng, and Jinhua in neighboring Jiangsu and Zhejiang provinces, Li noted. "These cities have strong manufacturing and trade sectors and close business ties with Shanghai, so many of the new visitors either do business closely with Shanghai-based firms or have children studying and living there."
At Jinmao Puyuan, another downtown project under development, visits topped 155 groups in the first three days after the new policy kicked in, up 60 percent, while sales bookings doubled, its marketing chief told Yicai. A third of these visitors were people who had just become eligible to buy homes in the city, the person noted.
Another person surnamed Zhang, who worked in North America for decades and recently retired to settle in China, said to Yicai that his parents-in-law were born in Shanghai but mostly worked in Anhui province, only returning to the city after retirement to live in an old family home. Although they could afford a new house, they were unable to upgrade due to previous restrictions because they did not hold local household registration.
However, following the policy changes, Zhang plans to buy a home in his parents-in-law's names to improve their living conditions. "Shanghai is among the world's most attractive cities for property investment, with top-tier urban governance, living environments, and convenience," he stressed.
Source: Yicai Global
