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上影推出全国首支“影院抗疫纾困基金” 总额达10亿元 - 2020年03月10日
Shanghai's major film industry players team up to bail out regional cinemas
The Shanghai Film Group announced Monday that it will set up a 1-billion-yuan (US$144 million) fund to help aid the recovery of the virus-hit cinema industry in China's Yangtze River Delta, along with the Shanghai Film Co Ltd and the Shanghai Jingwen Investment Co Ltd.
The Yangtze River Delta, home to about 2,500 movie theaters, is a major contributor to the Chinese box office. The first 200 million yuan of the fund has been allocated to invest in movie theaters that have been shuttered since the coronavirus outbreak, via means such as capital injections, equity participation and mergers and acquisitions.
The fund came after the Shanghai authorities announced a package of financial support and services on Feb. 14 for cultural industries and companies that have been most affected by the outbreak.