今日上海
上海国际广告节开幕 - 2020年07月22日
Ad festival aims to boost market vitality
The Shanghai International Advertising Festival began on Tuesday, marking the restart of the city’s major cultural events amid the novel coronavirus pandemic.
The opening ceremony of the festival, which runs through Thursday, was held on the North Bund waterfront in Hongkou District. It was also the city’s first large-scale event in the advertising industry since the COVID-19 outbreak.
The festival invites dozens of industrial leaders from across the world to share opinions on new trends in advertising due to the impact of COVID-19.