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进博会带动美妆巨头本土创新研发 - 2021年11月11日
International companies seek local innovation at expo
Local innovation and partnership have been the focus of multinational companies at the fourth China International Import Expo as they can leverage expertise to better serve market demand.
Shiseido's new oral beauty supplement brand INRYU, which was designed specifically for Asian consumers, made its global debut at this year's CIIE.
The supplements will be available in Shiseido stores in Japan in January and through e-commerce sites in China starting in March 2022.