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2022中国酒店投资市场:投资人普遍看好度假酒店 - 2022年03月04日
Hotel investment on the Chinese mainland returns to pre-virus level
Hotel investment on the Chinese mainland in 2021 recovered to pre-COVID-19 levels of around US$2.1 billion, and such momentum will likely extend through 2022, according to the annual Hotel Investment Outlook released on Monday by global property consultancy JLL.
The recovery was mainly attributed to notable improvement in RevPAR – or revenue per available room, a key metric used to measure hotel performance – as well as demand for short-distance trips and staycations, which helped improve the performance of luxury and high-end hotels.
"We expect to see active transactions in the Chinese hotel market in 2022, driven by private equity's record level of capital as well as developers' strategies to divest non-core assets and improve balance sheets under the 'three red lines' policy (a scheme to limit developers' debt ratios)," said Zhou Tao, managing director of the Hotels & Hospitality Group, JLL China. "Additionally, the industry needs to increase hotel management capabilities to navigate operational hurdles brought on by labor shortages, rising inflation, supply chain issues, sustainability and the impact on service levels given the difficulties operating in such an environment."