Shanghai has launched a quality improvement plan in its bid to bring a number of local service, manufacturing, shopping and cultural brands to international level by 2020.

The plan will focus on 11 sectors such as services, food, foreign trade, agricultural products, drugs and high-end equipment manufacturing, according to the Shanghai Quality and Technical Supervision Bureau.

The service quality in such sectors as medical treatment, tourism, seniors care, logistics and catering will be highlighted, according to the bureau.